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Playboy launches its first women's fragrance collection, which consists of three scents: Play It Lovely, Play It Sexy and Play It Spicy. The collection is expected in September 2010 on the European market and in January 2011 in the United States. Playboy gives a woman the confidence to take action; to decide whether to flirt with a man, to seduce him or capture him completely - it is her game. Each of these three fragrances represents a step in the women's game of seduction. Play It Lovely entices him; Play It Sexy ensnares him, and Play It Spicy bounds him. Play It Lovely is an ideal fragrance for daily flirt; it lures with wonderful, playful and innocent notes that emphasize the beauty of every woman. Top notes: citrus, blackberries and juicy peaches Heart: Sharry Baby orchid, Belle de Nuit and tuberose Base: amber, patchouli and tonka

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